is owner and CEO of Wellington-Royce. His commitment for the company is to provide the finest complete software system that will fully support the operations of a General Aviation company. He also is committed to providing the most effective and reliable customer support for the customers. He oversees the growth and development of the company and its software,
The BASE System
™ ( for
Jim has over 34 years of experience in corporate management, marketing, and as a business owner in the computer software industry. His company has also provided a range of services that included developing marketing strategies for IBM for a number of their hardware and software products over a period of 6 years.
For over 34 years, Jim and his wife, Gloria, have provided executive management and marketing for their software and support company they began in 1984. In the late 1980s, the name of the company was changed to Wellington-Royce Corporation.
As CEO of Wellington-Royce, Jim and the other principals of the company made the decision to move their software experience into the aviation industry. They recognized there was not a complete, integrated software system to support the requirements of aviation companies. Their product, The BASE System, was specifically designed for the FBO and General Aviation industry. Over the years, it has evolved into a major foundation of data processing features and functionality to meet a customer's needs. The company's headquarters are in Atlanta, Georgia.
Based on requests from customers, the company has continually added many more features to the software to improve the business results of their customers. WRC provides ongoing 800# customer support, technical support and installation, training both onsite at a customer's location and at their Atlanta headquarters. The company also provides custom programming for the customers of the Wellington-Royce BASE System. Jim's objective is for the company to continue to add even more customer support services and expand the software features of the BASE System so that it continues to be the premier software system for the General Aviation industry.
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